Digital Marketing Articles

Regular posts about all aspects of digital marketing

Best Lead Nurturing tips to Get More Clients 2021

By Richard Roscoe on 11 December 2020

In an ideal world, all your leads would turn into clients, and all your clients would continue buying. Lead nurturing wouldn't be needed and everyone would have a unicorn in their garden ... Of course, it doesn’t work like that. Converting prospects into clients requires not just hard work, but smart work, while your existing […]

8 Reasons Why Your Business Website Needs A Blog

By Richard Roscoe on 20 November 2020

We have all heard that we should have a blog on our business website, and that we should be blogging. Do you really need a blog? And why? Well, we know a blog can work wonders for your business. Yes, they require a bit of work, but the payoff can be well worth it. In […]

Best DIY SEO 2021

By Richard Roscoe on 25 October 2020

There is nothing in the entire internet marketing community that is mentioned as frequently as SEO. Everyone is on a quest for the perfect search engine optimisation methods in order to rank their website high, but the truth is that this can be quite an expensive service to hire. SEO encompasses too many different things […]

Local SEO for your business

By Richard Roscoe on 26 July 2020

Once you've got your website up and running what next? If you have a business that serves the local community, you will need to get your website to rank for your local area. Local SEO The first activities to perform to achieve Local SEO this are: Social profile building: create a facebook business page, create […]

Want More Sales? Do You Increase Your Ad Spend or Improve Your Conversion Rate?

By Richard Roscoe on 19 November 2019

Of course you want more sales — why wouldn’t you? The obvious way would be to spend more on your advertising, but is that really the best use of your digital marketing budget? Increasing Your Ad Spend for More Sales You can obviously spend more money on advertising to generate more sales but before you […]

Digital Marketing Agency: Pay-per-Lead vs Retainer

By Richard Roscoe on 15 May 2019

This article explores several models that may be considered when paying a digital marketing agency for their work such as Pay-per-Lead. Every business has to get leads. That should be obvious. Unfortunately, not every business owner seems to understand how front and central lead generation should be to their business strategy. If get more leads, […]

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Most businesses lack the time and expertise to build a marketing system that gets results. At Graphene Digital we will build you an amazing digital marketing system at an affordable price so you can get more leads that turn into customers.